Style Guides are an essential part of communicating uniformity across the Supercheap Auto housebrands, using designated fonts, colours, logos, icons, backgrounds and visual layouts. It ensures artwork is consistent throughout the business and helps communicate with our trading partners, locally or overseas. The advantage of using a uniform style enables consumers to easily recognise our products, while promoting the brands across our stores. Some of our major brands include; calibre, SCA and Best Buy.
Please click on the links below for the relevant housebrand style guide:
